Casper, a city of about 59,000 people on the North Platte River, is the second-largest city in Wyoming and the seat of Natrona County. Nicknamed the Oil City, it remains a hub for energy, healthcare and trade across central Wyoming, with Banner Wyoming Medical Center and Casper College among its major institutions.
The Casper Events Center hosts the College National Finals Rodeo each June, and Casper Mountain, the river trail system and the historic downtown draw visitors year-round. I-25 runs through the city and US-20/26 heads west toward Riverton, so billboards here reach energy workers, regional shoppers and travelers crossing the state.


Billboard advertising in Casper is an effective way to build brand awareness across Casper and Natrona County. Prices on BillboardsIn range from about $600 to more than $5,000 per month. The average listing is about $1,074 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Casper delivers about 63,658 impressions per week, at an average cost per thousand impressions (CPM) of about $4. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location: Boards on I-25 near Center Street and Wyoming Boulevard reach the most drivers, while East 2nd Street and CY Avenue reach local shoppers.
Audience: Casper has a large energy and trades workforce plus regional shoppers from small towns, so auto, trucks, hiring, healthcare and retail messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Casper, Wyoming.
To see pricing and shop all the billboards in Casper, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Casper starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Casper starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Casper starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Casper starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Casper?
Billboard prices in Casper range from about $600 to more than $5,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Casper?
Inventory in Casper includes static and digital boards along I-25 and US-20/26, plus local roads like East 2nd Street, CY Avenue (WY-220), Wyoming Boulevard, Center Street and Poplar Street.
Where are the best places for a billboard in Casper?
High-traffic spots include I-25 near the Center Street and Poplar Street exits, East 2nd Street near the Eastridge Mall area, and Wyoming Boulevard through the retail corridor. The best choice depends on your audience and budget.
How long can I rent a billboard in Casper?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Casper?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Casper?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Casper?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Casper?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-25 and US-20/26 to smaller boards on local commercial streets.
Can I buy a digital billboard in Casper?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Casper?
BillboardsIn offers static and digital outdoor advertising across Casper and Natrona County. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Casper?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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