Amarillo is the largest city in the Texas Panhandle, with about 200,000 residents and a regional draw that reaches into New Mexico, Oklahoma and Kansas. It sits on I-40, one of the country's busiest coast-to-coast freight and travel routes, and along historic Route 66, so billboards here reach both locals and a steady stream of travelers. Major employers include Pantex, Bell Textron's aircraft plant, beef processing, and a large medical district.
Billboards here reach traffic on I-40, I-27, US-287, US-87 and Loop 335, along with busy local roads such as Western Street, Georgia Street, Bell Street, Soncy Road, 45th Avenue, Coulter Street and Amarillo Boulevard. Strong placements include the I-40 corridor near the Big Texan Steak Ranch and Cadillac Ranch, the Westgate Mall and Soncy Road retail area, the Medical District along Coulter Street, downtown near Hodgetown, home of the Sod Poodles, and the Amarillo Civic Center, the Route 66 Historic District on 6th Avenue, and routes near Amarillo College, Rick Husband Amarillo International Airport and the Tri-State Fairgrounds. Palo Duro Canyon to the south adds tourist traffic.
Billboard advertising in Amarillo is an effective way to build brand awareness across Amarillo and the Texas Panhandle. Prices on BillboardsIn range from about $600 to more than $10,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest boards sit along I-40, where cross-country travelers and freight pass through every day, plus I-27 and Loop 335, while neighborhood boards on Western Street, Georgia Street and Bell Street suit local businesses. Browse available static and digital billboards in Amarillo on our interactive map, compare locations and estimated views, upload your design and check out online.
Location. Use I-40 for cross-country travelers and truckers, I-27 and Loop 335 for local commuters, and Western and Soncy for shoppers.
Audience. Travelers on I-40 respond to food, fuel, lodging and attractions; locals respond to services, health care and retail. Pick one audience per board.
Message. Keep it to about seven words with one clear visual and an exit number or simple directions for highway drivers.
Here are a few special offers on billboard ads and other outdoor advertising in Amarillo, Texas.
To see pricing and shop all the billboards in Amarillo, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Amarillo starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Amarillo starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Amarillo starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Amarillo starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Amarillo?
Billboard prices in Amarillo range from about $600 to more than $10,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Amarillo?
Inventory includes boards along I-40, I-27, US-287 and Loop 335, plus Western Street, Georgia Street, Bell Street, Soncy Road and Amarillo Boulevard. Browse current availability on our interactive map.
Where are the best places for a billboard in Amarillo?
High-traffic, high-visibility spots perform best: I-40 through central Amarillo and near the Big Texan, the I-40 and I-27 interchange, Loop 335 near Soncy Road, and Western Street near Westgate Mall.
How long can I rent a billboard in Amarillo?
Campaigns run from one week to more than a year. Static billboards usually have a minimum run of four weeks, and digital billboards a minimum of one week.
Can I rent a billboard for just one day in Amarillo?
No. The shortest option is one week on a digital billboard. Static billboards run for at least four weeks.
How long does it take to set up a billboard in Amarillo?
Plan on about 4 weeks of lead time for a static billboard, which needs printing and installation, and about 2 weeks for a digital billboard.
How do I buy a billboard in Amarillo?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Amarillo?
Compare location, price and estimated views, and use CPM (cost per 1,000 views) to compare value between options. Our local marketing experts can also help you plan a campaign.
What types of billboards are available in Amarillo?
You can choose static bulletins and posters or digital billboards, from large interstate bulletins on I-40 to smaller boards on local commercial streets.
Can I buy a digital billboard in Amarillo?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Amarillo?
BillboardsIn offers static and digital outdoor advertising across Amarillo and the Texas Panhandle. Browse the full inventory and book online with our interactive tool, with no hidden fees.
Do I need an advertising agency to buy a billboard in Amarillo?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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