Florence, a city of about 40,000 people, is the seat of Florence County and the hub of South Carolina's Pee Dee region. Nicknamed the Magic City for its fast growth as a railroad junction, it is now a regional medical center with McLeod Regional Medical Center and MUSC Health Florence, and Francis Marion University and Florence-Darlington Technical College serve students.
The Florence Center hosts concerts and events, and NASCAR's Darlington Raceway is about 10 miles away. I-95 and I-20 meet in Florence, making it a major stop on the East Coast route between New York and Florida, so billboards reach heavy interstate traffic, healthcare workers and regional shoppers.
Billboard advertising in Florence is an effective way to build brand awareness across Florence and the Pee Dee region. Prices on BillboardsIn range from about $600 to more than $12,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Florence include I-95, I-20, US-52, US-76, US-301, David McLeod Boulevard and Irby Street. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on I-95 near the I-20 junction and US-52 reach the most through traffic, while David McLeod Boulevard near Magnolia Mall and Irby Street reach local shoppers.
Audience: Florence mixes I-95 travelers, healthcare workers, students and regional shoppers, so hotels, restaurants, fuel, healthcare and retail messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Florence, South Carolina.
To see pricing and shop all the billboards in Florence, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Florence starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Florence starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Florence starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Florence starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Florence?
Billboard prices in Florence range from about $600 to more than $12,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Florence?
Inventory in Florence includes static and digital boards along I-95 and I-20, plus local roads like US-52, US-76, US-301, David McLeod Boulevard and Irby Street.
Where are the best places for a billboard in Florence?
High-traffic spots include I-95 at the I-20 and US-52 interchanges, David McLeod Boulevard near Magnolia Mall, and Irby Street through the city. The best choice depends on your audience and budget.
How long can I rent a billboard in Florence?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Florence?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Florence?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Florence?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Florence?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Florence?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-95 and I-20 to smaller boards on local commercial streets.
Can I buy a digital billboard in Florence?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Florence?
BillboardsIn offers static and digital outdoor advertising across Florence and the Pee Dee region. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Florence?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis
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