Buying billboards for your department store is a cost-efficient way to advertise. Generally, billboards are cheaper than TV, radio, and even digital ads. According to the OAAA, billboards cost $3.38 – $8.65 per thousand impressions. Not only are billboards wallet-friendly, but they also fit seamlessly into your existing ad campaigns! Ready to pave the way to a great billboard advertising campaign? Check out BillboardsIn to get your advertisement up and running!
Interested in trying on a billboard for department stores? Most people browse physical stores for what new items they want to buy. This is why billboards and other OOH formats are great for reaching people when they're out shopping and deciding which stores to go into. Having your name and logo on a billboard will create brand awareness for your store.
Additionally, you can place billboards for department stores almost anywhere you want. Along with the high visibility of billboard advertising, the creative freedom of these huge bulletins will leave a lasting impression for your audience. Billboards are visible 24/7 so drivers, commuters, and long-distance travelers are consistently exposed to advertisements. Newer tech provides detailed demographic statistics, such as gender, age, and even household income for many billboard locations, allowing billboards to be placed in the perfect spot. Billboards cannot be turned off, skipped, or ad-blocked. Billboards are on 24 hours a day, 7 days a week.
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