Local Advertising for Charities

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Local Advertising Strategies for Charities

Looking to increase awareness or membership of your organization by using local advertising for charities? Don't get lost in all the noise – outdoor advertising is the best advertising choice for charities of all sizes. By outfitting a large poster with your charities name and location, you can make an impact with viewers everyday. An OAAA study states that 71% of billboard viewers remember the ads they see.

Whether you have an ongoing digital or social marketing plan, consider adding local outdoor advertising to your mix to greatly expand your current reach and number of viewers. Many outdoor ads gather census data, recall surveys, and GPS data to gauge their effectiveness. According to the OAAA, of those who have seen an outdoor ad, 70% say outdoor ads are very, or somewhat likely, to influence a purchase. Craft a memorable billboard for your charity and watch it influence the success of your organization going forward.

For charities of all sizes, the cost of an advertisement is the biggest factor when considering a purchase. Thankfully no matter your choice, outdoor ads deliver the best value- in terms of cost-per-thousand impressions-of any type of advertising. Ready to buy local advertising for charities? Let BillboardsIn help you craft a truly fantastic outdoor ad.

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