Kansas City, the "City of Fountains," is Missouri's largest city, with more than 500,000 residents and a two-state metro area of about 2.2 million people. Famous for jazz, barbecue, and passionate sports fans, it offers a loyal local audience and steady visitor traffic, which makes billboard advertising in Kansas City a smart choice. Downtown, the Power & Light District, the Crossroads, Westport, the Country Club Plaza, the River Market, Brookside, and the historic 18th & Vine Jazz District each offer a distinct audience for targeted campaigns.
Kansas City sits at the crossroads of major interstates. Billboards on I-70, I-35, I-29, I-435, I-470, and US-71 reach commuters and cross-country traffic, and boards near Kansas City International Airport reach travelers. GEHA Field at Arrowhead Stadium, home of the Chiefs, Kauffman Stadium, home of the Royals, CPKC Stadium, and T-Mobile Center draw huge crowds, while UMKC and the American Jazz Museum add more audiences for targeted outdoor advertising.


Billboards are effective for building brand awareness and reaching a broad audience, and location is key. Some of the best spots for billboards in Kansas City are high-traffic areas such as the Truman Sports Complex, the Country Club Plaza, Westport, Crown Center, and I-435. Also consider your target audience, the type of billboard (static bulletin or digital billboard), size, and design.
Ad creative for a billboard typically costs hundreds to thousands of dollars to produce on its own. At BillboardsIn, design, printing, shipping, and installation are included in your total price, which depends on the size of the billboard. Once you find your ad space, our ad design pros and templates make artwork easy.
BillboardsIn is a one-stop shop for buying billboard ads online. Our Kansas City inventory delivers over 580 million impressions every week at an average cost per thousand impressions (CPM) of $4.51. Prices range from about $600 to more than $30,000 per month, so there are options for local businesses and national brands alike. To get started, use the interactive tool on our website to browse available billboards in Kansas City and the surrounding metro.
Location. Match the location to your audience: I-70 and I-435 for commuters and interstate travelers, the Truman Sports Complex for Chiefs and Royals fans, and the Plaza, Westport, and Power & Light for shoppers and nightlife crowds.
Keep your message simple. Use about seven words or fewer, a bold visual, and one clear call to action. Most billboards are seen for only a few seconds.
Target audience and timing. Chiefs season brings the biggest crowds and the most local buzz, so game-day messaging and early booking in the fall can pay off.
Here are a few special offers on billboard ads and other outdoor advertising in Kansas City, Missouri.
To see pricing and shop all the billboards in Kansas City, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Kansas City starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Kansas City starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Kansas City starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Kansas City starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard in Kansas City cost?
The cost of a billboard in Kansas City depends on the type of billboard, size, location, and visibility. Prices range from about $600 to more than $30,000 per month, and the average billboard in Kansas City costs about $3,800 per month. At BillboardsIn, design, printing, and installation are included in your price.
What billboard locations are available in Kansas City?
We have static and digital billboards throughout Kansas City, including locations near the West Bottoms, Interstate 35, and downtown Kansas City. Browse our inventory using the interactive tool on our website to see current availability and pricing.
What are the best billboard locations in Kansas City?
It depends on your audience and goals. For maximum reach, interstate boards on I-70, I-35, and I-435 are hard to beat. US-71 reaches south Kansas City commuters, the area near Kauffman Stadium reaches sports fans, and boards near UMKC and other campuses reach students.
How long can I run a billboard in Kansas City?
Billboard campaigns in Kansas City can run anywhere from one week to more than a year. Digital billboards have a one-week minimum, and bulletin (static) billboards have a one-month minimum.
Can I rent a billboard for just one day in Kansas City?
No. The shortest campaign available is one week on a digital billboard. Bulletin billboards have a one-month minimum run time.
How long does it take to get a billboard up in Kansas City?
Digital billboards typically have about a 2-week lead time, and traditional billboards about a 4-week lead time. Exact timing depends on the location, size, and type of billboard.
How do I buy a billboard in Kansas City?
Browse available Kansas City billboards using the interactive tool on our website, compare pricing and impressions, and choose the boards that fit your budget. Then upload your artwork or work with our ad design pros, and we handle printing and installation.
What types of billboards are available in Kansas City?
Kansas City offers both bulletin (static) billboards and digital billboards. Bulletins provide long-term visibility on major interstates, while digital billboards rotate ads and allow shorter campaigns and faster creative changes.
How do I get a digital billboard in Kansas City?
Browse our Kansas City inventory for digital billboards, pick your locations and dates, and submit your creative. Digital campaigns can start with as little as one week and have about a 2-week lead time.
How do I get outdoor advertising in Kansas City?
BillboardsIn offers a wide range of outdoor advertising in Kansas City, from highway bulletins to digital billboards. Browse our full inventory using the interactive tool on our website to compare locations, pricing, and reach.
Do I need an advertising agency to buy a billboard in Kansas City?
No. With BillboardsIn, you can find, price, and book Kansas City billboards yourself, with no agency required. Our team is available if you want help choosing locations or designing your ad.
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