Billboards in Columbia

Columbia, being home to over 99,000 residents, is the second most populous city in Maryland behind Baltimore. However, its potential for effective advertising opportunities comes from the fact that Columbia is divided into 10 neighborhoods. This allows for you to target your audience with out-of-home advertisements in the neighborhood your audience inhabits. For Example, billboard ads in Wilde Lake, Harper’s Choice, Oakland Mills, or Long Reach would be specifically for the residents in that area.

There is also potential for advertising in the mall in Columbia which is home to 200 stores. This creates the prime environment for billboards or digital signage that would get high traffic exposure for your business. Additionally, the major roadways that service Baltimore are high traffic because most lead to Baltimore and Washington, D.C. Therefore, a billboard on Interstate 95 or U.S. Route 29 is another example of the advertising opportunities Columbia has to offer. 

Columbia Area Billboard Rates

Billboard Rates in Columbia

Bulletins Bulletins (Large Billboards)
  • Great for building brand and name recognition.
  • Located in heavy traffic areas for maximum exposure.
  • 48'W X 14'H
$1,500-$5,000
Average per Ad / Month
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Posters Posters (Medium Billboards)
  • Perfect for new product launches, promotions and events.
  • Available across markets in the areas most effective at reaching your target customer.
  • 22'8"W X 10'5"H
$700-$3,000
Average per Ad / Month
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Junior Posters Junior Posters (Small Billboards)
  • Cost effective for small businesses and for short term advertisements.
  • Ideal for targeting communities and neighborhoods.
  • 11'W X 5'H
$300-$800
Average per Ad / Month
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Digital Billboards Digital Billboards
  • Flexibility and scheduling to reach your target customers.
  • No production costs, and creative can be changed in minutes!
  • Ads rotate generally every 8 seconds for maximum exposure.
  • Daily and weekly rates also available.
  • 48'W X 14'H
$2,500-$8,000
Average per Ad / Month
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About Columbia, MD

Zip Codes: 210442104521046

Population: 96.895