Why do so many advertisers (from giants like Apple to small town lawyers) turn to billboard ads?
Billboards are impossible to miss, but they can also be incredibly intimate. Consider the billboards you pass on your morning commute; you can probably name a few right away. When you're sitting at that first red light, taking a sip of coffee – that is a powerful moment to share.
Billboards are impactful, but incredibly affordable. Nothing says "I'm here, pay attention!" like a billboard. Making that kind of splash has a cost, but billboards are actually among the cheapest types of advertising when taken on a cost-per-1000-views or "CPM" basis (meaning "how many thousands of people see it"). The cost to get your ad seen 1000 times (CPM) for a billboard can be as low as $2.00, while other ads can cost much more: up to up to 4X more for radio, 16X more for TV or 40X more for newspapers.
BillboardsIn helps advertisers see all the available options in their area, compare prices and locations, then launch a campaign with a few clicks. Need artwork help? We've got that covered too. Our prices include printing, shipping and installing billboard artwork (where applicable), and we have a team of talented billboard pros available to help design your perfect ad.